What does a trade/brand name refer to?

A trade or brand name refers to the name given by the manufacturer of a medication. This name is often crafted for marketing purposes and is typically trademarked, which allows the manufacturer exclusive rights to use it for their specific product. The trade name is designed to be memorable and recognizable, making it easier for consumers and healthcare professionals to identify the medication.

In contrast, a generic name is a non-proprietary name that represents the active ingredient in the drug and is usually simpler and more scientific in nature. The commonly used names in hospitals might be variations or specific formulations of the drug rather than the brand name itself. The chemical name, on the other hand, describes the molecular structure of the drug in a scientific context and is not used in daily practice or marketing. Thus, the trade name stands out as the branded identity given by the manufacturer to distinguish their product in the marketplace.